black magic tire

Black Magic Tire & Wheel Cleaners TV Commercial

When it comes to infomercial production, Marcus Productions, Inc. in Florida has over 30 years experience in result driven campaigns. When ITW Global, the makers of Black Magic Tire and Wheel Cleaners needed a new approach to their TV advertising they choose Marcus Productions to write, shoot and edit the campaign.

Not all Direct Response Short Form TV commercials have a price offer at the end. In this case the DRTV campaign was created with a drive to retail sales.

The commercial took 14 hours to shoot at a home location in Boca Raton Florida. Black Magic is Americas #1 Brand for Wheels and Tires. Please contact us for more information.

Steve Marcus
About the author

Steve Marcus is an Emmy Award-winning director, cinematic architect, and the founder of Marcus Productions. For over 35 years, he has bridged the gap between creative artistry and performance-driven video storytelling, directing national campaigns for ABC, CBS, Fox, Disney, and iconic consumer brands. Known for his elite creative network and a strategy-first approach to production, Steve collaborates with top-tier scriptwriters and legendary talent to turn brand narratives into market leaders.