Greenway Automotive Group

Greenway Automotive Group

Marcus Productions, Inc. recently produced a series of TV commercials for the Greenway Automotive Group.

When MJS Advertising, in Boca Raton, needed a TV Commercial Production Company to bring to life their creative concepts they choose Marcus Productions for the task. The challenge was to produce three thirty second commercials, in one day, on location. These are not typical cars spots. The concept was to introduce One Price Shopping at their various dealerships throughout the country.

Directed by Steve Marcus and Produced by Matt Marcus, the series of humorous commercials were a creative challenge. Though we were shooting at a dealership we couldn’t identify any of the vehicles or the dealership since they were designed for various stores. Using 35mm prime lenses on the HD 4K camera we were able to accomplish our goal.